Bilder der Nachhaltigkeit: Crossmediale Effekte und urbane Zeitdimensionen
Von Christiane Wagner | This study analyzes the influence of media – especially in urban spaces – on society and culture, with a particular focus on the presentation of sustainability topics in audiovisual formats. It examines narrative techniques in audiovisual media that aim to foster audiences’ empathy and understanding of the interdependence between living spaces and the natural environment. The aim is to analyze the interactions between contemporary physical and virtual urban spaces, considering research gaps about imagination and non-real images as effects of cross-media effects on living spaces, their languages, and representations. Methodologically, the study is based on a qualitative analysis examining the relationship between digital technology, audiovisual media narratives, and contemporary communication’s ethical and aesthetic meanings. The study also analyzes the perception-based knowledge used to verify facts in audiovisual designs and the effects of digital updates and artificial intelligence on media aesthetics. Ultimately, the research aims to provide insights into the cross-media influence on the relevance of sustainability in the design and dissemination of images, including the effects on perception, knowledge, and the differentiation of facts. The hypothesis is that cross-media effects can legitimize sustainable development in society by influencing the public’s ability to act.
